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Pirate Codex

The founder's playbook for building (vibe coding) and growing (vibe marketing) your first SaaS.

72 lessons + prompts
•
Free
•
Self-paced
72 free lessons.
Build AND grow.
From idea to shipped.
Predictable growth, no fluff.
Step-by-step, not lecture-style.
What works this quarter.
Vibe coding + vibe marketing.
Your library, always open.
72 free lessons.
Build AND grow.
From idea to shipped.
Predictable growth, no fluff.
Step-by-step, not lecture-style.
What works this quarter.
Vibe coding + vibe marketing.
Your library, always open.
72 free lessons.
Build AND grow.
From idea to shipped.
Predictable growth, no fluff.
Step-by-step, not lecture-style.
What works this quarter.
Vibe coding + vibe marketing.
Your library, always open.
72 free lessons.
Build AND grow.
From idea to shipped.
Predictable growth, no fluff.
Step-by-step, not lecture-style.
What works this quarter.
Vibe coding + vibe marketing.
Your library, always open.
Free forever.
No credit card.
Founders shipping with AI.
Build-Grow-Repeat.
Evidence-based growth.
AI is the whole game now.
One codex. Two halves.
Open the codex.
Free forever.
No credit card.
Founders shipping with AI.
Build-Grow-Repeat.
Evidence-based growth.
AI is the whole game now.
One codex. Two halves.
Open the codex.
Free forever.
No credit card.
Founders shipping with AI.
Build-Grow-Repeat.
Evidence-based growth.
AI is the whole game now.
One codex. Two halves.
Open the codex.
Free forever.
No credit card.
Founders shipping with AI.
Build-Grow-Repeat.
Evidence-based growth.
AI is the whole game now.
One codex. Two halves.
Open the codex.

Level Up Your Builder Skills

The build half of the Pirate Codex — step by step through every skill you need, from your first idea to a revenue-ready SaaS. No prior coding experience required. Just follow the path.

Product

Slot:Head
Upgrades
+Value

Solve a real problem for a lot of real users

Progression Levels
1
Your Idea
2
First Features
3
Feature Planning
4
Sprint Planning
5
User Feedback
6
Product Pricing

Tooling

Slot:Hands
Upgrades
+Power

Master development tools and AI assistants

Progression Levels
1
Local Setup
2
Claude Code Agent
3
Skills & Project Rules
4
MCP Server
5
AI Agents
6
Payment Provider

Design

Slot:Chest
Upgrades
+Style

Build interfaces people actually want to use

Progression Levels
1
Landing Page
2
UI Components
3
Style Systems
4
User Flow
5
Mobile Responsive
6
Purchase Experience

Systems

Slot:Back
Upgrades
+Scalability

Build robust backend engines that power your app

Progression Levels
1
Fixing Errors
2
Real Functions
3
Saving Data
4
Login & Signup
5
Webhook Integration
6
Payment Gates

Security

Slot:Legs
Upgrades
+Safety

Secure applications for you and your users

Progression Levels
1
Safety First
2
Zero Trust
3
Database Security
4
Auth Security
5
Webhook Security
6
Payment Security

Shipping

Slot:Boots
Upgrades
+Speed

Get your app fast and smooth to users

Progression Levels
1
Going Live
2
Debugging Flow
3
Git Workflow
4
Preview & Production
5
Debug Production
6
Public Changelog

Level Up Your Growth Skills

The grow half of the Pirate Codex — six phases from strategy to revenue. Build a marketing engine on evidence, not hype, not last year's playbook. Predictable growth, in plain language.

Growth Roadmap

Growth Roadmap

Phase:Strategy
Upgrades
+Strategy

Building a solid growth marketing strategy

Progression Levels
1
Overview
2
Where we AARRR
3
Where the treasure lies
4
How we get there
5
Who is doing what
6
Summary
Content & Story

Content & Story

Phase:Awareness
Upgrades
+Organic

Crafting a resonating story and publishing great content

Progression Levels
1
Overview
2
Why we do this
3
What we talk about
4
How we talk about it
5
When we talk about it
6
Summary
Funnel Building

Funnel Building

Phase:Acquisition
Upgrades
+Leads

Build a value-driven Marketing Funnel

Progression Levels
1
Overview
2
Funnel Overview
3
Landing Pages
4
Messages
5
CRM Workflows
6
Summary
Data Analytics

Data Analytics

Phase:Measurement
Upgrades
+Insights

Measure the progress towards your goals

Progression Levels
1
Overview
2
What we Measure
3
How we Measure
4
How we Report
5
What to Improve
6
Summary
Traffic Generation

Traffic Generation

Phase:Growth
Upgrades
+Traffic

Drive more profitable traffic

Progression Levels
1
Overview
2
Channel Compass
3
Campaign Structure
4
Ad Creatives
5
Explore & Scale
6
Summary
Conversion Optimization

Conversion Optimization

Phase:Revenue
Upgrades
+Conversion

Increase Impact and Profit

Progression Levels
1
Overview
2
Next Experiments
3
Website Testing
4
Email Testing
5
Ad Testing
6
Summary

Ready to open the Codex?

72 lessons. Build + Grow. One codex. Sign up free and pick your starting point.

Free forever. No credit card required.

Take the Codex Live

Reading is one half. Showing up is the other. Drop into a free lab or workshop and put the codex into practice — with Ben and other founders, in real time.

Vibe Coding Cologne

18:30–21:00 CESTSTARTPLATZ CologneFreeVibe Coding Cologne

Let's connect among AI enthusiasts and context engineers to explore the good, the bad and the arrrsome of AI

Open Your Vault to Agents

18:00–19:00 CESTOnlineFreePirate Lab

Your website is a teller who needs to see a face. We open the pirateskills.com vault live – the Captain, MCP, API keys, the CLI and the skill – and you leave with the first action in your own app that an agent can use.

AI Compass

18:00–19:00 CETOnlineFreeAI Compass

Let's go past ChatGPT to see what AI can do for you and your business – level up from chat to co-work to code

Vibe Hackathon Cologne

14:30–16:00 CETSTARTPLATZ Cologne€90Vibe Hackathon Cologne

48-hour hackathon where you build working AI prototypes alongside experienced practitioners.