E-Commerce is one of the most fun and instructive playgrounds for us growth marketers. Experiments result in precise and monetary outcomes within days.

We are telling the product story through the descriptions, pictures, and videos we design. We have the opportunity to make the most out of this story in the eyes of our customers.

We are telling the product story through the descriptions, pictures, and videos we design. We have the opportunity to make the most out of this story in the eyes of our customers.

How well does my online store convert? Are my campaigns profitable? What's my cost per acquisition and customer lifetime value? These questions should be burning in your head.

Ads are the most fun in E-Commerce businesses because the money we spend is back in our pockets before our credit cards are charged. Plus, we can learn what's profitable day by day and what's not.

One hundred people come to your shop, and three buy something. Is that great or a disaster? In the real world, it would be unacceptable! But in online shops, a 3% E-Commerce conversion rate is pretty decent.