Why Most new
SaaS Founders Get Stuck
Most founders fall into one of these traps. The Pirate Forge teaches you to avoid both.
The Builder Trap
You build and build, but no one pays. You have a product, but no customers. You keep shipping features hoping the next one unlocks revenue.
The Marketer Trap
You launch and launch, but nothing sells. You have funnels, but no real product. You keep tweaking campaigns hoping the next one unlocks revenue.
The Build-Grow-Repeat Loop
Product and growth are one craft. You build what sells, grow what you build, and let AI agents repeat what works. Activation, retention, and revenue tell you what to build next.
What's in it for you?
Live workshops, on-demand video, the Pirate Codex, and a private builder crew – everything you need to ship and grow your first SaaS.
12 Live Workshops
Six Build + six Grow workshops live with Ben on Zoom. Get unstuck in real time and ship in cadence with the cohort. (Workshops tier)
72 Video Lessons
36 Build + 36 Grow lessons, on-demand. Watch at your pace and vibe-code a real SaaS step by step alongside Ben.
Pirate Codex
The complete Build + Grow playbook with frameworks and the 6-pillar growth system. Keep it open while you ship every new product.
Private WhatsApp Crew
A small private group of founders building in parallel. Post a question and get an answer the same day from the crew.
Direct Access to Ben
Reach Ben directly by email, WhatsApp, or 1:1 booking. Use it when only a real conversation will unblock the next move.
Continuous Updates
Every new Codex chapter, course module, and prompt drops into your account. Your toolkit keeps growing as the practice evolves.
The 12-Step Journey
Take it self-paced – or join a live cohort and ship in cadence.
Build
From idea to a working SaaS that takes payments.
Step 1 — From Idea to Live Page
Set up your stack, ship a working landing page, and validate your idea with a real domain.
Step 2 — Your First Real Feature
Build the core feature that makes your product useful — the smallest thing someone would actually use.
Step 3 — Save and Show Data
Wire up a database, save user input, and display it back. Real persistence, no fake data.
Step 4 — Sign-Up and Login
Add auth so users have accounts. Email signup, sessions, and a real logged-in experience.
Step 5 — Polish the Experience
Tighten the UX, fix the rough edges, and make the product feel like something someone would pay for.
Step 6 — Take Payments & Go Live
Add Stripe, take your first payment, and ship to production. Day one of running a real SaaS.
Grow
From shipped product to first paying customers.
Step 7 — Growth Roadmap
Diagnose your funnel, set the metric that matters, and pick the highest-leverage growth lever first.
Step 8 — Content Marketing & Storytelling
Write the story that makes the right people lean in. Positioning, narrative, and a publishing rhythm that compounds.
Step 9 — Funnel Building
Design the journey from first touch to first purchase. No persuasion theater – just a path that converts.
Step 10 — Data Analytics
Track properly, read the funnel without self-deception, and find the real bottleneck instead of guessing.
Step 11 — Traffic Generation
Pick the channels that fit your product, structure campaigns, and test creatives without burning budget.
Step 12 — Conversion Optimization
Run experiments across pages, emails, and ads to lift conversion – small lifts compound to real revenue.
Crafted from 15 years in the arena
Every workshop, framework, and prompt has been earned on real products – not borrowed from someone else's slide deck.
Ben Sufiani · Captain
It took me 15 years of building startups – and one full year of vibe coding from scratch – to craft this program. Across 10 ventures and a thousand workshops, I learned what makes founders ship and what makes them stall.
Then on Christmas 2024 I set myself a beginner's challenge: build my first SaaS as a non-coder, land a paying customer in 90 days. By Day 90 I had seven paying subscribers for CaptAIn. By Day 365 the full Build-Grow-Repeat loop was codified into Builder Codex, Growth Codex, and the first cohort I'd already run.
The Pirate Forge is that – 15 years of founder muscle plus this year's vibe coding playbook, compressed into 12 weeks. Nothing in here is theory. Every piece has been earned in the arena, on real products that real people pay for.
The Stack You'll Master
Modern, proven tools used by real founders – not toy stacks. The same ones Ben uses to build and grow his own products.
Build
Ship a real SaaS without a technical co-founder.
Cursor
AI Coding
Next.js
Web Framework
Vercel
Deployment Platform
Supabase
Database Layer
Clerk
User Auth
Stripe
Payment Processing
Grow
Grow like a marketing team – without one.
PostHog
Product Analytics
Resend
Email Sending
n8n
Workflow Automation
Late
Social Scheduling
Attio
Modern CRM
21st.dev
UI Components
Two Ways to Forge Your SaaS
Live Workshop Cohort or Self-Paced Digital. Pay once or monthly. The Captain's Promise covers you either way.
Live Workshop Cohort
Live cohort + everything in Self-Paced Digital. The flagship 12-week experience.
Weekly 2 hours of direct access to Ben on Zoom – get unstuck in real time and ship in cadence with the cohort.
Vibe coding moves fast – jump back into any future cohort during your access year to refresh your know-how.
36 Build + 36 Grow lessons. Perfect for prepping or catching up on any workshop – vibe-code at your pace alongside Ben.
Complete Build + Grow playbook with frameworks and the 6-pillar growth system. Keep it open while you ship every new product.
Every new Codex chapter, lesson, and prompt drops into your account – your toolkit grows as vibe coding + vibe marketing evolve.
A small private group of founders building in parallel. Post a question, get an answer the same day from the crew.
One-time payment · full year of access
Save €400 vs
100% money-back guarantee · no questions asked
Self-Paced Digital
Self-paced access to every lesson, codex chapter, and prompt. Start anytime.
On-demand videos cover the same content, but no live Ben time.
Live Workshop Cohort tier only.
36 Build + 36 Grow lessons. Vibe-code a real SaaS step by step alongside Ben, at your pace.
Complete Build + Grow playbook with frameworks and the 6-pillar growth system. Keep it open while you ship every new product.
Every new Codex chapter, lesson, and prompt drops into your account – your toolkit grows as vibe coding + vibe marketing evolve.
A small private group of founders building in parallel. Post a question, get an answer the same day from the crew.
One-time payment · full year of access
Save €200 vs
100% money-back guarantee · no questions asked
Not ready to commit? or book a 30-min call.
The Captain's Promise
by Ben Sufiani
No questions asked – even after the program has started. If at any point during your access period you feel it wasn't worth the money, just say so and your full payment comes back. I stand behind every cohort, and your honest feedback will sharpen the next one.
Scholarship
Pay One, Give One program
For every paid seat we sponsor one scholarship. If you can't afford it but have the grit to ship – or want to refer a friend who'd be a perfect fit for the Forge crew – .
Frequently Asked Questions
Everything you need to know about the Pirate Forge.
Ready to Build, Grow, and Repeat?
Pick your path and ship your first SaaS in 12 weeks.