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Pirate Playbooks
Growth Marketing 
Mastery
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Playbook

1 of 6
This is how you build a solid growth roadmap
Miro Board
Web Version
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EXPLORE the Playbook

THE FOUR STAGES OF THE GROWTH ROADMAP

1. LOCATE WHERE YOU AARRR

Here, we find out where we aarrr by putting our numbers together, spotting our main problems, and looking at why and what it means for our situation.

2. SEE WHERE THE TREASURE LIES

Based on the OKR framework, you'll find out what your company's values and north star metrics are. You set these goals for the quarter and the year.

3. DISCOVER HOW TO GET THERE

Using the objectives and north star metrics, you will next visualize how you will achieve them and gather all resources in one place.

4. DECIDE WHO IS DOING WHAT

In the last step, you assign your team members' responsibilities to the projects and manage the "money" and "people" resources.

Let's take a look inside

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WHAT CUSTOMERS ARE SAYING

"It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout."
John Doe
Fake Company Inc
"It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout."
John Doe
Fake Company Inc
"It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout."
John Doe
Fake Company Inc
"It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout."
John Doe
Fake Company Inc

Learn from a serial founder with real-world experience

Ben Sufiani - Growth Marketer and Founder of Pirate Skills
  • Founder of Pirate Skills + 7 startups since 2009 from mobile app, to e-commerce and SaaS
  • 14 years of expertise as founder and marketer
  • Over 1.000 marketing workshops and coaching sessions with marketing teams from AXA, E.ON, DHL, Bosch, Melitta, Greator, Klarheit, BodyIP, Rencore, IANUS, ...
  • Passionate about Performance Marketing, Analytics, Psychology, Business Strategy
  • LinkedIn | YouTube | Twitter

What is a solid plan worth?

Growth
roadmap
100€
50€
💥 Get a 50% Launch Discount until the next workshop cycle is completed.
Miro Board + Handbook
This is how you build a solid growth roadmap.
  • Miro Board with Template & Example
  • Online Handbook
  • PDF Version of the Handbook
  • Get access with 24h after purchase
Buy it now
Preorder all 6 Pirate Playbooks
500€
250€
💥 Get a 50% Launch Discount until the next workshop cycle is completed.
All Pirate Playbooks 
as soon as available
So far, only the Growth Roadmap is available. We are working on publishing one part of the entire Playbook per month until all 6 are complete.
  • All 6 Miro Board Playbooks
  • For each topic (Growth Roadmap, Content & Story, Funnel Building, Data Analytics, Traffic Generation and Conversion Optimization)
  • Comes with Online and PDF Handbook
  • Access to the Growth Roadmap Playbook within 24h
preorder now
All prices exclusive VAT

FREQUENTLY ASKED QUESTIONS

What exactly is included in the Playbook and when do I get access?

Each Pirate Skills Playbook comes in 3 versions that are all included:

  • A visual Miro Board for you to copy and work on
  • A written online Handbook with detailed explanations and action steps
  • A PDF version of the Handbook

Each Playbook comes with a Miro template for you to work on,
and is accompanied by a filled out examples based on a case study.
In the case of the Growth Roadmap, the case study is Pirate Bills (the fictional SaaS) that uses realistic figures and scenarios.

One of our team members will provide you with access to the Pirate Playbook within 24 hours.
We'll let you know through email.

Once you're notified, you'll get access to a hidden section in our Sailor Circle Community.

How do I know if this Playbook is too advance or to easy for me?

Signals that the Playbook is too advanced:

  • This is your very very first touch point with marketing
  • You are mortally afraid of spreadsheets
  • You are sooo creative that you don't want to measure you results

Signals that you are too advanced for the Playbook:

  • You have done nothing but building A/B tested landing pages, automated, personalized email sequences, complex ad campaigns and deep data analysis for the last 3 years and don't want to become even better at it.
Get the Playbook
Master the Art and Science of Growth Marketing

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Made with AARRR 🏴‍☠️ by Pirate Skills in Cologne, Germany
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