Here, we find out where we aarrr by putting our numbers together, spotting our main problems, and looking at why and what it means for our situation.
Based on the OKR framework, you'll find out what your company's values and north star metrics are. You set these goals for the quarter and the year.
Using the objectives and north star metrics, you will next visualize how you will achieve them and gather all resources in one place.
In the last step, you assign your team members' responsibilities to the projects and manage the "money" and "people" resources.
There's a Miro Board that includes the specific Playbook you purchased. You'll also receive an explainer video with Ben, where he reviews the entire playbook and explains it all. You'll get both a German and English version, and there's also an example with Pirate Bills (the fictional SaaS) that uses realistic figures and scenarios.
One of our team members will give you access to the Pirate Playbooks within 24 hours. We'll let you know through email.
Once you're notified, you'll make a Circle account to see the Pirate Playbook and the explainer video. If you already have an account, just log in with it and enjoy easy access.
We know good people are hard to find. With our system even junior marketers will be able to build a profitable marketing process within you company and grow into the senior role. Hire for aptiude more than experience and let them go through the relevant parts of the online video course to learn quickly. This alone should save you a ton of money in personal costs.
Part of the funnel building training is the setup of a solid lead scoring system that helps your sales time to focus on the best leads and stops them wasting their time on the weak ones. They are not even supposed to follow up on all leads. Ideally a significant percentage of leads starts to pay for your product all by themselves without every talking to sales.
Signals that the Playbook is too advanced:
Signals that you are too advanced for the Playbook: