"Which marketing tool do you use for XYZ?" is one of the most frequently asked questions during our talks about Growth Marketing in the past four years. So during this meetup, we'll look at the most effective tools that have helped us generate more customers, build and optimize websites faster, analyze our results, and much more. We'll also discuss the strategy behind the stack because the tools keep on changing fast.

• The strategy behind our growth marketing stack
• Tools for organic and paid customer acquisition
• Tools to engage and convert customers
• Tools to analyze and optimize the customer journey
• Growth Marketing Stack Q&A

Choosing the right tools (or having them at all) is an important decision, which, if done wrong, can be expensive.

So, you want to create videos for your content marketing to reach and engage more potential customers? That's often much easier said than done, especially if you don't have a big support team. Videos can be much more work than, for example, writing articles or creating graphics, but they don't have to be. In this course, we are going to give you a behind-the-scenes look into our video production workflow, so you can learn how to create video content much faster and easier.

• Why must creating videos be so hard?!
• What do we need to build a quick video creation space
• Which software helps us to create videos faster
• What are our favorite video content ideas
• Answering your questions about video content creation

In the last 10 days, I have seen massive reductions in advertising spendings and capacities for content marketing. A lot of projects lost 60-90% of daily revenue, starting on Friday the 13th. Since then, we have shifted the focus of our marketing efforts. But what we changed was very different from project to project. Let's discuss the various opportunities we have in this crazy time.

Here are some of your and our ideas:

• Should we still spend money on ads?
• Should we do more or less content marketing now?
• Is this the right time to focus on SEO?
• How can we support our clients?
• How can marketing help to manage the crisis?
• How do your marketing in regards to ethics and value creation?
• How to turn your offline product online?
• What's software tools stack to survive corona?
• Ben, what's your perspective on the matter?