LEAD TRACKING GUIDE

Measuring lead generation success

If I could solve just one problem for all founders and marketers, it would be this: Knowing exactly how much revenue you make from your leads compared to the cost per acquisition. I don't even care whether it is for B2B or B2C because if we knew that, we would see where we are making profits and losses.

October 6th ∙ 19:00 CEST

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1. Track your leads from cost per acquisition to customer lifetime value.

2. Set up your tracking tools like Google Tag Manager and your CRM for lead tracking.

3. Build a weekly report with a clear action indicator based on our template.

JOIN US ON OCTOBER 6TH 

Sounds interesting? Register for free and start measuring your lead generation success.
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WHAT YOU WILL LEARN

BUILDING A SOLID GROWTH STRATEGY

Learn to set the right and challenging growth goals and achieve them with data-driven experiments that produce reliable results.

LINKEDIN NETWORK GROWTH

Find people on LinkedIn the right way, connect with them systematically and bring leads into your CRM to grow your LinkedIn network. 

SCORING LEADS LIKE A PIRATE

Measure the quality of a lead with lead scoring to focus on the best leads and nurture the rest. You will save time & money.

TRACKING WITH GOOGLE TAG MANAGER

Manage your tracking pixels without coding and gain full visibility of your user behavior to improve your ad campaign performance.

GETTING STARTED WITH LINKEDIN ADS

Learn to scale your message with profitable LinkedIn ad campaigns that give you leads with a higher customer lifetime value.

OPTIMIZING B2B LEAD GENERATION

Optimize your funnel and learn how to A/B test your landing pages, emails, and paid
ads to decrease your costs per conversion.
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