Building a solid B2B Growth Strategy | Online Meetup
This time it's all about creating a solid Growth Marketing Strategy for your company or project.
- Exploring the status quo
- Defining the right growth goals
- Figuring out the milestones to get there
- Setting up a suitable experimentation system
- Generating ideas for experiments
- Prioritizing ideas
Select marketing channels
Depending on your business model and target group, it makes more or less sense to be on platforms like Facebook or LinkedIn. Choosing the right channels is critical to success.
Plan Growth Funnels
The channels often result in a logical order in which users get to know your brand and become your customers. For example, they see a Facebook ad, click on the link to the landing page where they leave their email and then end up in an email series or with the sales team.
There is no guarantee that the selected channels, funnels, and campaigns will be successful, so it is very important to systematically test what works and what doesn't. In many projects, for me it's only the second or third channel and the 15th campaign that really goes through the ceiling.
Sounds interesting to you? Then join us on July 1st at 19:00 GTM + 2.
19:00 - 20:00: Live stream about building a solid Growth Strategy
20:00 - 20:30: Q&A session
You are welcome to watch the meetup through our YouTube Live Stream even without an account.
Come on board